GrooveCar Direct - The leading organic auto loan growth solution for credit unions.

Your Green Light to Securing More Auto Loans

CREDIT UNIONS THAT HAVE PARTNERED WITH US

Your members are faced with more options during the auto buying process than ever before. Does your credit union’s website enable your members to browse local vehicles while also viewing your current rates? If the answer is no, it’s time to stop losing loans to your competition by green lighting your auto loan strategy.


97%

of auto shopping starts online


Red traffic light

Red Light

Your members don’t know that you offer auto loans, so they take their business to a competing credit union, bank, or captive finance company.

Yellow traffic light

Yellow Light

Your members know about your rates, but can’t search for a vehicle on your website. They opt to continue their search on an auto shopping site or at the dealership. You lose the loan opportunity.

Green traffic light

Green Light

With GrooveCar Direct, your members can view your rates and search for their next vehicle all from the comfort of their home, delivering a seamless member experience and securing a new loan opportunity.

More Than Just a Branded Auto Shopping Site

With a branded GrooveCar Direct Auto shopping site, your members can view your rates and search for their next vehicle all from the comfort of their home, delivering a seamless member experience and securing a new loan opportunity.

Your members can:
  • Research and browse over 4 million cars from 15,000-plus dealers nationwide
  • Apply for financing with your credit union
  • Access free CARFAX® and Kelley Blue Book® price valuations
  • Save their progress to finish shopping later
Included in your subscription:
  • Simple and quick implementation of your scalable, customizable auto shopping site
  • Real-time lead generation through notifications when your members are using the site
  • Dedicated customer support team for your staff
  • Free custom branded marketing to promote your new site and drive loan growth (video, social media, website elements, email and more!)

We’ve partnered with over 350 credit unions nationwide. See for yourself why GrooveCar Direct is the leading and pace-setting organic auto loan growth solution for credit unions.

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