Credit Unions Are Poised to Succeed with Auto Leasing in 2019

by ROBERT O'HARA, GROOVECAR

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Credit Unions Respond to Car Buyers’ Behaviors

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The Importance of Social Media to Your Auto Loan Portfolio

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New GrooveCar Direct Case Study Now Available!

Learn how one credit union grew their auto loan portfolio by 31%
GrooveCar Direct is pleased to announce the release of a new case study demonstrating best practices in merging its direct and indirect marketing strategies, with incremental loan growth benefits. This study, which was done in cooperation with CAP COM Federal Credit Union (CAP COM FCU), is now available to credit unions nationwide by visiting go.groovecarinc.com/capcom_casestudy
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Have You Hugged Your Auto Dealer Today?

The GrooveCar Direct program is an effective way to reach members during the auto shopping phase, and appeal to them as a guide throughout the entire process before they even reach the dealership. However, it would be wise not to completely ignore the credit union's relationship with local dealers, who play a crucial role in the auto loan process.

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