GrooveCar Reports on 2017 and Looks Towards 2018

HAUPPAUGE, N.Y. - Feb. 20, 2018 -- GrooveCar, the nation's leading provider of auto loan growth solutions for credit unions announces 2017 was a year marked by growth and new initiatives. As new partners join the program, new technologies are deployed, new territories are entered, dealer networks are further established, these initiatives helped expand the company's reach. GrooveCar promises credit unions can count on more strategies for growing auto loan portfolios in 2018.

Video Marketing Trends

Let’s face it, we are all engrossed in our mobile devices, add video and our interest levels soar. We are now entering a “video first” world, meaning we are creating a world that does not include a lot of reading, instead it’s all about watching. According to Facebook, businesses are shifting to using video to lead their marketing efforts. 

Top 5 reasons an online auto buying resource is not a want, but a need!

Credit unions are in a unique position to be of service to members online and through traditional branch locations. It’s an enviable position to have both forms of commerce able to support the overall business goals.  How important is it to have a strong online presence, to compliment your face-to-face service offerings? Very. From creating a brand following and supporting credit union product offerings, to simply captivating that member who will never physically enter your credit union, an online presence is vital for sustained growth. 

Top 5 reasons an online auto buying resource is not a want, but a need!

Credit unions are in a unique position to be of service to members online and through traditional branch locations. It’s an enviable position to have both forms of commerce able to support the overall business goals.  How important is it to have a strong online presence, to compliment your face-to-face service offerings? Very. From creating a brand following and supporting credit union product offerings, to simply captivating that member who will never physically enter your credit union, an online presence is vital for sustained growth. 

Tinker Federal Credit Union Partners with GrooveCar