How Are You Measuring Success?

By: Robert O'Hara, VP Strategic Alliances, GrooveCar & CU Xpress Lease
Read moreBy: Robert O'Hara, VP Strategic Alliances, GrooveCar & CU Xpress Lease
Read moreOnline and mobile auto buying experience is essential for credit unions and their members
Read moreCredit unions provide unmatched value to members, make sure your credit union is messaging this to members on a consistent basis.
Read moreIs your credit union thinking about starting a lease program? Well, you picked the right time. The climate for auto buying holds a lot of opportunities especially with leasing which is expected to stay on the same pace with buyers in 2017. Understanding the lease market is one of the first steps towards benefiting from this avenue of growth. In the first six months of 2016, over 2 million cars and trucks were leased, accounting for 32 percent of new-vehicle sales in the first half of last year. New vehicle sales are expected to stay above 17 million in 2017, according to NADA, with the second half of the year experiencing a surge. With new vehicles expected to roll off lots in similar fashion this year while leasing continues its steadfast appeal; why isn’t your credit union offering this borrowing alternative to members?